Concept

Outcome Goal

A goal defined by a result to be achieved, contrasted in the book with identity-based goals defined by who you become.

Outcome goals are useful for setting direction but fragile as engines of behaviour, because they put identity on hold until the result arrives and read every setback as evidence against you.

Identity Over Discipline recommends pairing any outcome with an identity, so that behaviour is driven by who you are rather than by whether the result has appeared yet.

This concept appears throughout Identity Over Discipline. Read the book →

Related concepts

Identity-Based Change

A model of behaviour change that edits self-image first, on the premise that behaviour follows identity rather than the reverse.

Keystone Identity

An identity whose adoption naturally pulls many other behaviours into alignment, making broad change more efficient.

Identity Vote

The idea that every small action counts as a vote for the identity that action belongs to.

You don't need more willpower.

You need a new identity. Start with the book that shows you how.

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